How Stigma in Women’s Health Influences Consumer Market Dynamics | Kisaco Research

How Stigma in Women’s Health Influences Consumer Market Dynamics

  • Sharing consumer insights into how stigma surrounding women’s health influences purchasing and channel engagement.
  • The role of branding and education in normalizing conversations and driving purchasing behavior.
  • How businesses can collaborate to improve trust, and empower women to center their own health needs.
Speaker(s): 

Author:

Jenny Fisher

Head of Strategy & Transformation, Adult Feminine Care
Kimberly Clark
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Jenny Fisher

Head of Strategy & Transformation, Adult Feminine Care
Kimberly Clark
Session Job Focus: 
Consumer Health
Time: 
4:00 PM - 4:30 PM
Agenda Track No.: 
Track 4
Session Type: 
Track